Today, delivery services of all kinds are becoming popular. Grocery delivery is just one of the many areas of this space. As grocery delivery has become popular there have been many different companies competing to have the best service. It is through this competition that we have seen the creation of dark stores.
Dark stores are stores that you can’t physically shop in. These stores are made strictly for the delivery space. The stores are usually big warehouses lined with all of the different grocery products. Customers can order what they want from an app and the dark store will find all of the items and deliver them to their door.
The fact that the delivery space is crowded means that it’s hard for companies to join in. A lot of big names like Walmart or Amazon dominate the space bringing difficulties for the competition. To fight back against the big names, dark stores have emphasized speed. The hope is that in creating a faster more efficient delivery service, their brand will be more valuable to the consumer.
Overall, dark stores are something that we have seen pop up in the grocery delivery space. You may not be able to shop there physically, but they will be at your door as fast as possible.