Are you opening up a pizza shop soon but haven’t thought too much about how to market it and ensure it stands out from the competition? Here are a few ideas to make your pizza restaurant stand out.
1. Hire a Photographer. When a professional takes photos of your pizza and other products, you’d be surprised just how many people will want to check out your shop. Today’s social media world loves looking at pictures of food and checking out new food places, so this is a win-win!
2. Emphasize Locality. If all the products you sell in your pizza restaurant are made with locally sourced ingredients, be sure to emphasize it. Food fanatics love to support local restaurants that are contributing to their local economies. Plus, homemade food is the best food.
3. Try a Happy Hour. Having a set time each day for half-priced pizzas or a beer-and-pizza-slice special is a great way to draw in traffic. This would be a more unique feature of your pizza restaurant that can pull in customers both young and old!
4. Have a Special Slice. If you market a special pizza slice flavor once per day or once per week, you may find that more people will come into your pizza restaurant who love that particular flavor.