CRM is a term commonly thrown around in the business sphere, but what does it mean exactly? Where is it used, and what can it do for you? This video provides an in-depth look at what CRM is and where it is utilized in the workplace. CRM stands for customer relationship management, or how a business establishes and keeps a connection with their customers or buyers. The part about keeping the customers is deeply critical, as regular buyers and devoted customers are what keep many businesses afloat.
CRM is utilized in almost every area of business, including restaurants, retail chains, and even universities. Schools often use crm for university admissions, which creates a link between the applicant and the school. If a student feels a connection with a school, they are much more likely to apply, enroll, and attend.
This connection can be established through phone calls, emails, personalized notes, and many more follow-up methods. Crm for university admissions can only push your college admissions up, as a personal relationship greatly affects how a customer will respond to a seller.